Specifications of tools to develop: Digital online

by Niam and Maggie

Key issues:
1. Demonstrate value of blogs / online communication to older people
2. Using blogs / online columns as a forum of research and engagement with older people
3. What forum or blog?
- blog as feedback
- blog as experiential storytelling style
accessibility of site

Stakeholders:
- social media pilotworker (LBC)
- Engagement and research team
- Digital Online, LBC lead
- VCS
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1.

What is the problem?
To communicate the value of online engagement to older people

What are the desired outcomes?
Increase in older people using online engagement processes to influence services - more older people giving their views. More staff using this process to engage older people.

What are the requirements (process, time, people, skills)?

• Access to older people
• Clear publicity and ,messengers
• Easy to use website design / DDA accessible too
• Themes . topics of interest to older people
• Partnership working
• Trainers or blue type of skilled support
  

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2.

What is the problem?
Using online engagement process
Money (older people purchasing computers / polder people accessing computers if they do not have to).

What are the desired outcomes?

• Older people increasingly using online engagement process
• Move older people influencing services
  

What are the requirements (process, time, people, skills)?

• Attractive ad an easy process to use (good design)
• Publicity
• Training and support in using on line processes
• Working in pwartnership
  

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3.

What is the problem?
To demonstrate the value of online communication as a form of engagement to older people, including blogs / feedback forms

What are the desired outcomes?
Older people understanding that in time engagement is a key way of influencing services

What are the requirements (process, time, people, skills)?

• Good publicity
• Access to computers and support for those who need it to use them
• Accessibility of software and enable people with sensory needs and disabled older people to use computers.